:: company profile
+ services
Taylor!Curtis Media is a full-service
public/media relations, marketing services and advertising
agency,
serving clients in a range of consumer and business-to-business
categories.
-
public + media relations:
- Getting the right word out to the right people at the
right time is what makes Taylor!Curtis Media a
success. Building from the ground up, Taylor!Curtis Media provides the basic skills of public relations—creative
problem solving, persuasive writing and solid news
judgment.
At Taylor!Curtis Media we know
that it takes more than a news release to secure
media coverage. We
know how the media works and we work hard to develop
strong relationships with targeted reporters, columnists,
editors and producers so that our clients become
an important resource for them.
-
strategic partnerships:
- Taylor!Curtis Media has
helped clients develop marketing alliances, as well
as community relations and philanthropic programs appropriate
to their corporate identity. By finding and building
lasting relationships with great partners in a win-win
promotional strategy, Taylor!Curtis Media makes
a lasting impact on the public opinion and business
success of each client.
-
direct marketing + sponsorship evaluation:
Taylor!Curtis Media can assist
in the development, evaluation and implementation
of original concepts for direct marketing programs and
third-party sponsorships to reach a specific audience
in an efficient and creative manner resulting in stronger
brand affinity.
-
creative services:
- Your brand is essential to your success. Quality,
effective creative is key to communicating your brand. Taylor!Curtis Media has
strong working relationships with many designers, copywriters,
photographers, illustrators, web masters and concept
professionals who can deliver a solid, targeted message
showcasing your brand. Taylor!Curtis Media can also facilitate
basic production work for media placement.
-
media planning + placement:
- Experience, aggressive negotiation
and market insight are a few of the qualities that make
the media planners and buyers of Taylor!Curtis Media so
incredibly successful. We also have strong media relationships
that allow us to offer our clients unique and value-added
opportunities that many agencies just can’t provide.
-
market research:
- Research is fundamental in making
strategic marketing decisions. Taylor!Curtis Media can facilitate consumer market research
such as focus groups, surveys, and market research
analysis to assist in evaluating creative concepts,
new products and market viability.
-
minority marketing initiatives:
- Taylor!Curtis Media has
experience in creating effective campaigns both targeted
specifically to minority markets and those that are
inclusive of minority markets. We have working
relationships with local minority media outlets and understand
the cultural differences and requirements in business
practices and how to receive maximum value in planning
and placing media buys and delivering an appropriate,
targeted message.
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